about us.

My family and I are so excited to open our dessert parlor and ice cream shop in our very own neighborhood of East Greenwich Township, NJ. Nestled in the heart of South Jersey, our bakery style dessert lounge is just minutes from West Deptford, Mt. Royal, Mantua and Mullica Hill. Originally from Brooklyn, NY, I dreamed of creating a chic dessert shop reminiscent of the ones I frequented back in my hometown. A place where our community can enjoy delicious fresh treats like gourmet cupcakes and hand-dipped ice cream while forging unforgettable memories with friends, family members, and colleagues.

I grew up in a family of bakers. My Grammy made the best sweet potato pie I’ve ever had! There aren’t many that come close to my Auntie’s Red Velvet cake. They definitely set the bar high. I pride myself in using the finest ingredients to bring these recipes and many more to life through SUGARED.

SUGARED by Sha is known for our gourmet cupcakes and nut-free friendly (“freendly”) treats along with hand-dipped ice cream and milkshakes. The parlor offers a daily selection of eight ice cream flavors and eight signature cupcake flavors, including delights such as Carter’s Chocolate Crave, Vanilla Bean Dream, the refreshing Lemon Blossom, and the classic Cookies & Cream. We unveil new weekly flavors to keep the excitement fresh. In addition to our cupcakes and ice cream, we offer several gourmet desserts (see our menu) and semi-custom cakes (available by special order). Treats can be enjoyed in our modern industrial parlor or to-go.

SUGARED by Sha is the ideal spot for date night, an after-school treat for the little ones, or to just indulge in simple luxuries after a long week. Beyond this, we also host private events in our private event suite, such as bridal showers, baby showers, birthday parties, meetings, cupcake/cake decorating classes and more.

Live sweeter at SUGARED by Sha!